Asics announces the launch of the Gel-Nimbus™ 26 shoe. With improvements to the fit and better grip, the 26th edition of the brand’s flagship cushioned running shoe delivers an even smoother ride. 19 Jan 2024 Read more Satrix has appointed Old Friends Young Talent (OFYT) as their new creative agency. 26 May 2023 Read more Old Friends Young Talent has been appointed to champion Bootlegger's national strategic, branding, communications and digital efforts. 16 May 2023 Read more As of 1 April, G-Star RAW appointed OFYT to lead their public relations efforts. OFYT will support G-Star RAW in their quest to remain the number-one denim brand globally and continue pushing boundaries in the South African fashion space. 20 Apr 2023 Read more OFYT is thrilled to announce the appointment of Nandi Zuma as their new new head of PR and a member of their executive committee (exco). 9 Feb 2023 Read more Over the last 18 months, Old Friends Young Talent (OFyt), one of the longest-standing independent agencies in the country, has experienced rapid growth. A new structure, alongside newly-arrived management sees an agency distinctly-adapted to an industry that is changing in real time. The team, including some stellar and recognisable industry faces, is well-positioned to win even more new business, and attract the best talent. 9 Nov 2022 Read more Success can be achieved during lockdown thanks to a longstanding agency client relationship 14 Apr 2021 Read more Old Friends Young Talent (OFyt) - that bunch of wise, very experienced advertising people working with some very smart, younger, slightly better-looking people - recently created the brand collateral for TFG (The Foschini Group) reimagined pure play jewellery brand, Galaxy and Co. 18 Mar 2021 Read more The new visual language will be used globally to solidify the relationship between the two brands 25 Feb 2021 Read more Old Friends Young Talent's (OFyt) National Creative Director Chris Gotz and CEO Paul Newman discuss the company's recent decision to remain independent, how they are staying true to their core mission of finding and encouraging talent that has been denied the normal "privileged" entrance to advertising, as well as the impact of Covid-19 and the outlook of the advertising industry for 2021... 1 Feb 2021 Read more When the V&A Waterfront approached Old Friends Young Talent (OFyt) for a creative campaign that would let people know that their gift cards are available to purchase online, the agency knew that this is a much bigger brief than just an announcement. After all, the V&A Waterfront is much more than just a mall. 9 Oct 2020 Read more Old Friends Young Talent (OFYT) has launched a new television commercial (TVC) for KIA Motors. 28 Sep 2020 Read more Old Friends Young Talent has added to its client portfolio pedigree by welcoming FUTURELIFE® to its stable of brand partners. The agency has hit the ground running by reworking the brand strategy and putting together a new campaign for the functional food brand, which is supported by a television commercial (TVC), public relations, in-store and social media campaign. 15 Jul 2020 Read more Of all the various spirit categories that make up the dynamic culture of drink around the world, gin arguably has the most storied past - its heritage tells the story from Benedictine monks and the black plague, to London's gin craze, to the lips of cosmopolitan society. 28 Mar 2020 Read more |
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