Johannesburg-based advertising and design agency, Varder Hulsbosch, has been appointed by the JSE, CorpCapital and Gensec to develop a marketing and communication strategy, advertising and public relations campaigns and corporate identity for SATRIX, South Africa’s first family of exchange-traded funds (ETF).
The campaign will be developed in association with marketing and communication specialists Kimon Phitidis and Jane Edge.
About Satrix:
Satrix was launched two years ago to increase the number of investment products offered on the JSE. Satrix currently operates three funds: Satrix 40, Satrix Indi and Satrix Fini.
All three Satrix products are Exchange Traded Funds (ETFs). ETFs offer instant diversification, liquidity and price transparency by trading an index – investors have the best of all worlds by combining the benefits of funds with the flexibility & ease of trading of shares.
There are currently more than 80 Exchange Traded Funds available around the world;
About Varder Hulsbosch:
Multi-award winning creatives Mark Varder and Joost Hulsbosch set up Varder Hulsbosch in 2001. All its work is idea-based. Ideas have the power – and the simplicity – to transform products, companies, cities and events into brands that are unique, important and inspiring. They unify, organise and guide all stakeholders, internal and external.
