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MSC Sports to activate 'Kia Champ into the Arena' for Confederations Cup 25 May 201725 May 2017 PrintPDFMore sharing options More sharing options MSC Sports has been reappointed to activate Kia South Africa's 'Kia Champ into the Arena' campaign.The campaign has been activated as Kia is one of the sponsors of the FIFA Confederations Cup Russia 2017.