Zimbabwe: Election campaigns go hi-tech
Savvy text messaging and cheeky ring tones are the new face of cost-effective political campaigning in Zimbabwe in the run up to the 29 March election, despite the creakiness of country's cell phone networks.
![Using mobile phones to reach out to voters (Image: IRIN)](https://biz-file.com/c/0803/14656.jpg)
Using mobile phones to reach out to voters (Image: IRIN)
"Call it an SMS [short message service] craze if you like ... It's a simple, inexpensive and effortless way of campaigning for candidates of one's choice," Aleck Ndlovu, a political activist, told IRIN.
"We need change in our country and what we are doing is to encourage each other [via text messages] to use our right to vote to achieve that change," said Nobuhle Dube, a resident of Bulawayo, Zimbabwe's second largest city.