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Warc and TikTok's connect media report tells brands to focus on relevance

Positive portrayals of men in ads boost brand equity and sales

2 days

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

More news

Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

Kantar 12 Jun 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © Ekonomist The MMA SA is launching the inaugural sub-Saharan Africa Smarties (SSA Smarties) this year, expanding into key markets like Kenya and Nigeria

MMA SA launches inaugural sub-Saharan Africa Smarties in Kenya and Nigeria

24 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions

3 African agencies on Warc Awards for Effectiveness 2024 shortlist

14 May 2024

The power of African creativity: Our time is now!

The power of African creativity: Our time is now!

Raymond Langa 24 Apr 2024

Geoff Seeley is the CMO for PayPal. Source: PayPal.

PayPal appoints Geoff Seeley as new CMO amid job cuts

Karabo Ledwaba 27 Feb 2024

Donna de Varona will be receiving the award. Source: Supplied.

Donna de Varona to receive Lifetime Achievement Award from NYF TV & Film Awards

22 Nov 2023

James Hewes is now CEO at PRCA. Source: FIPP.

James Hewes departs FIPP and joins PRCA as CEO

27 Oct 2023

#BehindtheSelfie: Lebo Mothobi-Tilo, marketing director at Tetra Pak

#BehindtheSelfie: Lebo Mothobi-Tilo, marketing director at Tetra Pak

Karabo Ledwaba 26 Oct 2023

Newcastle United and Adidas forge multi-year partnership

6 Sep 2023

#DoMore and #GetMore: The full Biz Sponsorship menu

#DoMore and #GetMore: The full Biz Sponsorship menu

Bizcommunity.com 29 May 2023

Puma inks exclusive multi-year licensing deal with Formula 1

Puma inks exclusive multi-year licensing deal with Formula 1

8 May 2023

Image supplied. This year's Loerie's theme is Blood, Sweat & Tears

Blood, Sweat and Tears: 45 years of The Loeries

31 Mar 2023

“The Missing Chapter” by Leo Burnett (India) for Procter & Gamble won one of the PR Grand Prix Awards in 2022

Epica Awards 2022 results announced!

9 Dec 2022

Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

Image source: Ron Lach from

Legal dos and dont's: Influencers' guide to Comesa regulations

Reece May 3 Nov 2022

Source: © Blue Ox Studio A third of advertisers plan to cut their EMEA media budgets in 2023

Third of advertisers plan to cut EMEA budgets next year

18 Oct 2022

Souce: © Whats Creative David Kennedy and Dan Wieden, cofounders of Wieden+Kennedy

Wieden+Kennedy cofounder, Dan Wieden, dies

3 Oct 2022

Global media leaders expected at WOO APAC Forum

28 Sep 2022

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Lauren Hartzenberg 28 Sep 2022

Image supplied. Koo Govender will join as the new chief executive officer: Publicis Groupe Africa on 1 February 2023

Koo Govender appointed new CEO: Publicis Groupe Africa

23 Sep 2022

#WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people

#WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people

Lauren Hartzenberg 31 Aug 2022

How businesses can use PR (Public Relations) as part of their cyber security management

How businesses can use PR (Public Relations) as part of their cyber security management

Lerato Mpholo, Opinion & Public BCW 22 Aug 2022

Source: © Africa Feeds A Kenyan trading center in Nairobi

New partnership to provide smart data-driven marketing for Africa

27 Jul 2022

More news

Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

Kantar 12 Jun 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © Ekonomist The MMA SA is launching the inaugural sub-Saharan Africa Smarties (SSA Smarties) this year, expanding into key markets like Kenya and Nigeria

MMA SA launches inaugural sub-Saharan Africa Smarties in Kenya and Nigeria

24 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions

3 African agencies on Warc Awards for Effectiveness 2024 shortlist

14 May 2024

The power of African creativity: Our time is now!

The power of African creativity: Our time is now!

Raymond Langa 24 Apr 2024

Geoff Seeley is the CMO for PayPal. Source: PayPal.

PayPal appoints Geoff Seeley as new CMO amid job cuts

Karabo Ledwaba 27 Feb 2024

Donna de Varona will be receiving the award. Source: Supplied.

Donna de Varona to receive Lifetime Achievement Award from NYF TV & Film Awards

22 Nov 2023

James Hewes is now CEO at PRCA. Source: FIPP.

James Hewes departs FIPP and joins PRCA as CEO

27 Oct 2023

#BehindtheSelfie: Lebo Mothobi-Tilo, marketing director at Tetra Pak

#BehindtheSelfie: Lebo Mothobi-Tilo, marketing director at Tetra Pak

Karabo Ledwaba 26 Oct 2023

Newcastle United and Adidas forge multi-year partnership

6 Sep 2023

#DoMore and #GetMore: The full Biz Sponsorship menu

#DoMore and #GetMore: The full Biz Sponsorship menu

Bizcommunity.com 29 May 2023

Puma inks exclusive multi-year licensing deal with Formula 1

Puma inks exclusive multi-year licensing deal with Formula 1

8 May 2023

Image supplied. This year's Loerie's theme is Blood, Sweat & Tears

Blood, Sweat and Tears: 45 years of The Loeries

31 Mar 2023

“The Missing Chapter” by Leo Burnett (India) for Procter & Gamble won one of the PR Grand Prix Awards in 2022

Epica Awards 2022 results announced!

9 Dec 2022

Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

Image source: Ron Lach from

Legal dos and dont's: Influencers' guide to Comesa regulations

Reece May 3 Nov 2022

Source: © Blue Ox Studio A third of advertisers plan to cut their EMEA media budgets in 2023

Third of advertisers plan to cut EMEA budgets next year

18 Oct 2022

Souce: © Whats Creative David Kennedy and Dan Wieden, cofounders of Wieden+Kennedy

Wieden+Kennedy cofounder, Dan Wieden, dies

3 Oct 2022

Global media leaders expected at WOO APAC Forum

28 Sep 2022

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Lauren Hartzenberg 28 Sep 2022

Image supplied. Koo Govender will join as the new chief executive officer: Publicis Groupe Africa on 1 February 2023

Koo Govender appointed new CEO: Publicis Groupe Africa

23 Sep 2022

#WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people

#WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people

Lauren Hartzenberg 31 Aug 2022

How businesses can use PR (Public Relations) as part of their cyber security management

How businesses can use PR (Public Relations) as part of their cyber security management

Lerato Mpholo, Opinion & Public BCW 22 Aug 2022

Source: © Africa Feeds A Kenyan trading center in Nairobi

New partnership to provide smart data-driven marketing for Africa

27 Jul 2022

#ATMDubai: Rise of gastro-tourism and its role in destination marketing

#ATMDubai: Rise of gastro-tourism and its role in destination marketing

Lauren Hartzenberg 12 May 2022

#Newsmaker: Lesego Nyamane joins Acer Africa as marketing lead

#Newsmaker: Lesego Nyamane joins Acer Africa as marketing lead

Evan-Lee Courie 10 May 2022

#AfricaMonth: SA's changemakers drive Audi's 'Story of Progress' campaign

#AfricaMonth: SA's changemakers drive Audi's 'Story of Progress' campaign

Evan-Lee Courie 5 May 2022

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

Evan-Lee Courie 24 Mar 2022

Hugo Boss rebrands, partners with African TikToker Khaby Lame

Hugo Boss rebrands, partners with African TikToker Khaby Lame

2 Feb 2022

Source: © fabio formaggio OOH is one of the mediums leading the recovery in 2021

2021: Year of recovery for marketing budgets globally

1 Feb 2022

Image supplied. Sharon Keith, Heineken's new marketing director

Sharon Keith: new Heineken South Africa marketing director

26 Jan 2022

$617m ad value makes Nike most marketed sports brand on social media

5 Jan 2022

Young Ones Student Awards deadline today!

17 Dec 2021

Source: TBWA in Times Square, New York

TBWA named Adweek Global Agency of 2021

7 Dec 2021

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