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    Positive portrayals of men in ads boost brand equity and sales
    Positive portrayals of men in ads boost brand equity and sales

    16 hours

    Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)
    BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

    6 Nov 2024

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